The Sumit Kasardekar logo

The logo

The full logo is the default. Use the version made for the background it sits on, rather than putting the logo in a white box on a coloured page.

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  Primary White and light backgrounds

  SVG, Primary logo, 51 KBPDF, Primary logo, 45 KBPNG, Primary logo, 2048 pixels wide, 101 KB

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  Reversed Dark backgrounds

  SVG, Reversed logo, 51 KBPDF, Reversed logo, 45 KBPNG, Reversed logo, 2048 pixels wide, 83 KB

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  One-colour black Print, stamps, forms

  SVG, One-colour black logo, 51 KBPDF, One-colour black logo, 45 KBPNG, One-colour black logo, 2048 pixels wide, 75 KB

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  One-colour white Photographs, dark print

  SVG, One-colour white logo, 51 KBPDF, One-colour white logo, 45 KBPNG, One-colour white logo, 2048 pixels wide, 82 KB

The SK mark on its own

For an avatar, a favicon, a slide corner, or anywhere my name is already written beside it. Do not redraw or recolour it.

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  Colour The default

  SVG, Colour mark, 21 KBPDF, Colour mark, 19 KBPNG, Colour mark, 1024 pixels wide, 36 KB

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  Black One-colour print

  SVG, Black mark, 21 KBPDF, Black mark, 19 KBPNG, Black mark, 1024 pixels wide, 26 KB

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  White Dark backgrounds

  SVG, White mark, 21 KBPDF, White mark, 19 KBPNG, White mark, 1024 pixels wide, 28 KB

The name on its own

Where the mark would be repeated, such as a row of speaker or partner logos that are already all marks.

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  Navy Light backgrounds

  SVG, Navy wordmark, 30 KBPDF, Navy wordmark, 26 KBPNG, Navy wordmark, 2048 pixels wide, 33 KB

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  White Dark backgrounds

  SVG, White wordmark, 30 KBPDF, White wordmark, 26 KBPNG, White wordmark, 2048 pixels wide, 25 KB

The logo animation

A 5 second silent intro for the start of a talk, a video or an event screen. The SVG version plays on any website and stays sharp at any size.

MP4 1080p · 68 KBMP4 720p · 43 KBWebM · 167 KBAnimated SVG

Putting the logo on your website

Use the SVG. It stays sharp on any screen and at any size, and it is a fraction of the weight of a PNG. Take Primary if your background is white or light, and Reversed if it is dark.

Every file here is transparent, including the PNGs. The coloured panels on this page are backgrounds painted so you can see each version where it belongs. They are not part of the files, so there is nothing to cut out.

Colours

The logo is only ever drawn in these colours. Print values are a starting point converted from the screen colour; confirm them on press, since the result depends on the paper.

• SK Ink#080D17RGB 8 13 23C65 M43 Y0 K91The SK mark
• SK Blue#0053C5RGB 0 83 197C100 M58 Y0 K23The triangle and the dot
• Name Navy#050A30RGB 5 10 48C90 M79 Y0 K81The name
• Rule Grey#A9A9A7RGB 169 169 167C0 M0 Y1 K34The line under the name

Using it

• Leave it room. Keep clear space around the logo of at least the height of the triangle on every side.
• Do not set it too small. The full logo holds down to about 140px wide on screen, or 35mm in print. The SK mark on its own holds to about 24px, or 8mm. Below that, use the mark instead of the full logo.
• Do not redraw it. No recolouring, no stretching, no rotating, no outlines, no shadows, and no retyping the name in another typeface.
• Do not build it into another logo. Set it beside your own logo with space between them, rather than locking the two into one mark.
• Put it on enough contrast. On a photograph, use the one-colour white version over a dark enough part of the image.
• Print from the PDF, not the PNG. The PDF is the same curves as the SVG with nothing turned into pixels, so it stays sharp at any size. A PNG is fixed pixels and softens as it is scaled up.

How to describe me

Copy any of these as they are.