Privacy

This notice explains what personal information this website collects, why, and what you can do about it.

Who is responsible

This website is run by Sumit Kasardekar, Ahmedabad, India. Contact: use the Collaborate page.

What I collect and why

• Messages you send through the Collaborate form: your name, email address, enquiry type and message, plus organisation, phone or website if you choose to give them. I use these only to read and reply to your message.
• Newsletter sign-ups (only if sign-up is open): your email address and a record of your consent. I send a confirmation email first, and every email includes an unsubscribe link. Sending a contact message does not subscribe you to anything.
• Free downloads: when you request a download such as the Payment Gateway Checklist, your name, email address and consent are stored to record the download. This does not subscribe you to anything.
• Basic security information: to prevent spam and abuse, a one-way hashed form of your IP address may be stored with form submissions, and request counts are kept briefly for rate limiting.

Service providers

Information is stored in the website’s database with its hosting provider. Images and files are delivered through ImageKit. If email delivery is enabled, emails are sent through Resend. The website is hosted on Vercel and its database runs on Neon. Images and files are delivered through ImageKit, and emails are sent through Resend.

Analytics and site improvement

To understand which pages are useful and to fix problems, this site uses:

• Google Analytics 4, loaded through Google Tag Manager, to count visits and see which pages people read. IP addresses are anonymised.
• Microsoft Clarity, to see aggregated heatmaps and anonymised session recordings of how pages are scrolled and clicked. Text you type into forms is masked and not recorded.

These services set their own cookies and process data under Google’s and Microsoft’s privacy policies. You can block them with your browser’s privacy settings or a content blocker, and the site keeps working.

Security check

Forms and the admin sign-in use Cloudflare Turnstile to tell people from bots. It checks your browser privately without tracking you across sites.

Third-party tools you choose to use

If you message me on WhatsApp or book a call through a scheduling service such as Calendly or Cal.com, that service’s own privacy policy applies to what you share there.

Cookies and local storage

Google Analytics and Microsoft Clarity set cookies to measure visits (see Analytics above). Your light/dark theme choice is saved in your browser’s local storage. Administrators of the site use a secure sign-in cookie.

How long information is kept

Contact messages are kept for up to the retention period set in the site’s settings (currently 24 months) and then deleted, unless an ongoing conversation needs them for longer.

Your choices

You can ask to see, correct or delete the information I hold about you, or withdraw newsletter consent at any time, by contacting me through the Collaborate page.